Prashanth Doreswamy on the Future of SDV and Aumovio India’s Role

Software-Defined Vehicles (SDVs) are rewriting the future of the automotive industry. While Europe, North America, and China have already embarked on full-scale transformation, India is emerging as a dynamic testbed for SDV innovation, driven by rapid electric vehicle adoption and government-led digital initiatives. Sarada Vishnubhatla, Senior Editor at AEM, sheds light on Aumovio — a global company pioneering SDV innovation — exploring the technological vision of its Indian R&D center and the strategy, partnerships, and talent development efforts shared directly by its CEO. In this interview, Prashanth Doreswamy, President & CEO of Aumovio India, discusses the company’s SDV strategy and vision for India’s role in the global SDV landscape.

by Sarada Vishnubhatla_sarada@autoelectronics.co.kr
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How is the global shift towards Software-Defined Vehicles (SDVs) influencing Aumovio’s priorities in India, and what role does India play in supporting the company’s global SDV roadmap?
Doreswamy               Software-Defined Vehicles (SDVs) are emerging and will continue to evolve in the next few years and are expected to dominate the automotive market by 2040. It will continue to evolve over the next decade, creating more than $650 billion value potential for the auto industry by 2030, making up 15% to 20% of automotive value.
With people moving towards greater connectivity, safety and advanced technologies which is being spurred by a growing interest in smart and electric vehicles, automotive industry is rapidly adapting to meet these expectations. Additionally, government schemes like National Electric Mobility Mission Plan (NEMMP) and FAME are fostering an environment conducive to the adoption of SDV technologies.
Keeping this shift in mind, Aumovio is developing High-Performance Computers (HPCs) and Zone Control Units (ZCUs), which act as the computing backbone of these vehicles. These units ensure that SDVs can manage complex software systems while interacting with the cloud, thus enabling continuous software updates and smooth communication across systems. As SDVs generate and process vast amounts of data from numerous sources, it becomes important to ensure that this data remains private. Therefore, we are working towards tackling such security concerns. Aumovio leverages strong framework to manage updates for critical systems like driving control, ADAS, and safety components such as brakes and airbags. 
Over the years, we have built strategic partnerships, including with Amazon Web Services (AWS) and Telechips. AWS helps us to handle data processing, security, and compliance in order to meet the demands of vehicle manufacturers for safe and reliable software systems. By integrating Telechips’ Dolphin SoC into our Smart Cockpit HPCs, better performance for clusters, infotainment, and ADAS visualization is ensured. Additionally, our CAEdge framework “Function as a Product,” allows vehicle manufacturers to add or update features throughout the vehicle’s lifecycle. Additionally, we are leveraging AI to enhance in-vehicle intelligence, safety, and predictive maintenance, driving innovation in software-defined and autonomous mobility for the Indian market.
We at Aumovio aim to make SDVs a seamless part of consumers’ digital lives by focusing on intuitive interfaces and digitally aligned features. Through these efforts, we aim to align SDVs with the preferences of modern drivers. 


What kind of growth do you foresee from SDV-related programs in the next 3–5 years?
Doreswamy               SDVs are a game changer, redefining how we view mobility. By transforming traditional electro-mechanical machines into intelligent, upgradeable platforms, they offer seamless, personalized experiences. This marks a significant shift, not just for the automotive industry but also for sectors like software development, cybersecurity, and data analytics. SDVs are evolving from non-connected, software-enabled cars to immersive systems, transforming basic transportation into a comprehensive, interactive experience.
According to Markets and Markets report, the software defined vehicle market is projected to grow from USD 213.5 billion in 2024 to USD 1,237.6 billion by 2030 at a CAGR of 34.0%.  
At Aumovio, we see SDVs as enablers of continuous value creation. Through agile product management and digital platforms, we are moving from static hardware to software-powered ecosystems that improve over time via over-the-air (OTA) updates. This not only enhances the driver experience but also opens up new, recurring revenue models like subscription-based services and feature-on-demand.
Over the years, we have invested in SDV technologies, especially the CAEdge framework which allows us to support complex functionalities such as automated driving, fleet management, predictive maintenance, and real-time connectivity. This directly aligns with our broader Mobility-as-a-Service (MaaS) vision.
Additionally, SDVs are also growing rapidly in emerging markets like China and India, where demand for connected, smart mobility is accelerating. By focusing on SDV technologies, Aumovio ensures its relevance in these markets, particularly as governments in these regions push for smart city initiatives and digital infrastructure.
We believe that SDVs are not just a technological upgrade but are about reshaping products, reimagining processes, and reinventing our business to lead in the era of intelligent mobility.



Aumovio’s CAEdge is a development and operations platform that enables Software-Defined Vehicle (SDV) technologies and ultimately serves as the foundation for transforming mobility services. The image shows the concept of an in-vehicle High-Performance Computer (HPC) (top) and Zone Controller (bottom).





Looking ahead, what would a mature SDV operation from Aumovio India look like by 2030?
Doreswamy               With an increase in demand from Indian OEMs for connected, intelligent, and software driven vehicles, we at Aumovio are committed to driving innovation in SDV technologies to support this trend. 
The demands of people are evolving in India, and we foresee strong local capabilities in areas like ADAS, connectivity, High-Performance Computers (HPCs), cybersecurity, and over-the-air (OTA) updates which will be tailored to the needs of both Indian and global OEMs. India is already targeting 30 percent EV adoption by 2030, making software-defined EVs become increasingly attractive to drivers, merging advanced technology with the realities of Indian roads and this demand is predicted to further increase.
This growth will further be supported by evolving government mandates in India around safety standards, emissions, and digital connectivity, which are accelerating the adoption of SDV technologies. Therefore, we at Aumovio will continue to develop and localize platforms such as CAEdge, while also supporting emerging trends like EVs and smart mobility in India.
With India becoming a fast-growing market for digital and electric vehicles, a mature SDV setup here will not only boost vehicle efficiency and safety, but also support new business models like software-based services. Aumovio’s strong engineering base in India positions us well to lead this transformation. 


How is Aumovio working with academia to build a strong SDV talent pool in India? What skill or curriculum gaps are you seeing, and how are you addressing them?
Doreswamy               According to the 2025 Mercer-Mettl Employability Report, about 42.6 percent of Indian graduates meet the criteria for being employable. This highlights a significant skills gap, as a large portion of graduates lack the necessary practical skills and experience.  
We have observed the limited integration of automotive software, embedded systems, cloud computing, and cybersecurity in existing curriculum. To bridge this gap, we engage with faculty through technical knowledge sharing, guest lectures, and customized modules aligned with industry needs, especially in areas like ADAS, vehicle architecture, high-performance computing, and OTA functionalities. Towards this purpose, we have partnered with Tier-1 institutes like IIT D, IIT Palakkad, IIIT Bangalore and other premier institutions like IIT Madras, IIIT Delhi and Amrita Vishwa Vidyapeetham. Over the years, Aumovio has been actively collaborating with universities. For example, Aumovio and Indian Institute of Science, Bangalore have signed an MOU to fund a research project on ‘Night Image’ enhancement. This is a consultancy project where IISC came up with novel solutions to handle night vision challenges. They provided both deep learning and image processing approaches. Overall, it was a successful collaboration and expecting more such valuable collaboration with such universities. 
Therefore, collaborating with academia is important for driving innovation, fostering talent development, and maintaining competitiveness in the rapidly evolving world. By partnering with universities and technical colleges, automotive companies can contribute to curriculum development, provide internships and co-op programs, and offer training opportunities for students. This also allows automotive companies to access innovative technologies that can further enhance product development. 


 

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Aumovio India R&D Hub: The Heart of Global SDV Architecture Innovation

AEM(오토모티브일렉트로닉스매거진)

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